Cover Story

Cover Story

‘CONCERT’ED GAINS

12th May 2025
BY Jennifer Thomas

Cover Story

The Independent Dependables

05th May 2025
BY Aryan Khanna

Cover Story

Triumphant in TV Dangal

28th April 2025
BY Pritha Pahari

Cover Story

Test-Drive Delivered

21st April 2025
BY Anushka Sengupta BY Shalinee Mishra

Cover Story

E-Sporting the New

14th April 2025
BY Pritha Pahari

Cover Story

Ghibli Magic Delivered

07th April 2025
BY Anushka Sengupta

Cover Story

‘Milk’ing the Cola Wars

01st April 2025
BY Anjana Naskar

Cover Story

Unfair T-Raid Practices?

24th March 2025
BY NEETA NAIR

Cover Story

OOH-Pen for Business

17th March 2025
BY Anushka Sengupta

Cover Story

High Performance Delivered

10th March 2025
BY Anushka Sengupta

Cover Story

Diversity Drives Dialogue

03rd March 2025
BY MANSI SHARMA & ANUSHKA SENGUPTA

Cover Story

DD Free-For-All Dish

24th February 2025
BY ADITI GUPTA

Cover Story

AdEx Slows Down

17th February 2025
BY admin

Cover Story

YAAP: FUELLED FOR GROWTH

10th February 2025
BY Anjana Naskar

Cover Story

THE RS 49K CR DIGITAL LEAP

03rd February 2025
BY admin

Cover Story

Desi Videsi

27th January 2025
BY Anjana Naskar

Cover Story

LEOpoly, but at what cost?

20th January 2025
BY NEETA NAIR

Cover Story

Marketers’ Biggest Loss?

13th January 2025
BY Anjana Naskar

Cover Story

Hall of Fame

06th January 2025
BY NEETA NAIR BY Aryan Khanna

Cover Story

Top Trends of 2025

30th December 2024
BY TEAM IMPACT

Cover Story

Influencers Vs Admakers

23rd December 2024
BY Mansi Sharma

Cover Story

Race of Rapid Delivery Apps

16th December 2024
BY Aryan Khanna

Cover Story

The Power Women of 2024

09th December 2024
BY TEAM IMPACT

Cover Story

NextGen Agency Leaders

06th December 2024
BY TEAM IMPACT

Cover Story

Marketing: Old Guards vs Young Guns..

25th November 2024
BY Ashee Sharma

Cover Story

Aces of the Media Agency World

18th November 2024
BY Anushka Sengupta

Cover Story

Ads on the go

11th November 2024
BY Pritha Pahari

Cover Story

Who will be e4m Influencer of the Year 2023?

04th November 2024
BY TEAM IMPACT

Cover Story

Bae of Brands

28th October 2024
BY Pritha Pahari

Cover Story

IMPACT Person of the Year 2023: The Nominees

21st October 2024
BY Aryan Khanna

Cover Story

Desh Ka Ratan

14th October 2024
BY Anjana Naskar

Cover Story

Deal or No Deal?

07th October 2024
BY Aryan Khanna

Cover Story

India's Got 'Talent'

30th September 2024
BY Anjana Naskar

Cover Story

The Return of Print?

23rd September 2024
BY Mansi Sharma

Cover Story

Festive Transformation

16th September 2024
BY TEAM IMPACT

Cover Story

Eminent Alumni of HUL

09th September 2024
BY Anjana Naskar

Cover Story

AdEx’s Sweet 'Reality'

02nd September 2024
BY Aryan Khanna

Cover Story

Festival of Marketing

26th August 2024
BY Mansi Sharma

Cover Story

Mastering Digital Avenues

19th August 2024
BY Aryan Khanna

Cover Story

Unriddling the Broadcast bill

12th August 2024
BY Mansi Sharma

Cover Story

Healthier AdEx

05th August 2024
BY Aryan Khanna

Cover Story

The Final Cut

29th July 2024
BY Anjana Naskar

Cover Story

The Masala in the AdEx

22nd July 2024
BY Paawan Sunam

Cover Story

Death of Seasonality

15th July 2024
BY Aryan Khanna

Cover Story

D2C DATA: A GOLDMINE FOR LEGACY BRANDS?

08th July 2024
BY Mansi Sharma

Cover Story

The GenAI Factor

01st July 2024
BY Paawan Sunam

Cover Story

India Loses Its Shine

24th June 2024
BY NEETA NAIR

Cover Story

The Quick Road to Success

17th June 2024
BY Ashee Sharma

Cover Story

The Future of Marketing

10th June 2024
BY Anjana Naskar

Cover Story

The Growing Tribe

03rd June 2024
BY RUHAIL AMIN

Cover Story

It’s Short, but Sweet?

27th May 2024
BY Aryan Khanna

Cover Story

A Flying Start

22nd May 2024
BY admin

Cover Story

Purpose Only Skin-Deep?

13th May 2024
BY Ashee Sharma

Cover Story

A Superhit Content Factory

06th May 2024
BY NEETA NAIR

Cover Story

Building a new Dentsu

29th April 2024
BY NEETA NAIR

Cover Story

'India is of critical importance to the global health of FCB’

22nd April 2024
BY NEETA NAIR

Cover Story

TRAI-ing, But Not Enough

15th April 2024
BY SONAM SAINI

Cover Story

The Politics of Advertising

08th April 2024
BY Mansi Sharma

Cover Story

Programmatic Data meets Creativity

01st April 2024
BY Anjana Naskar

Cover Story

CHALO INDIA

26th March 2024
BY Aryan Khanna

Cover Story

BALKI KO GUSSA KYUN AATA HAI?

18th March 2024
BY Ashee Sharma

Cover Story

Where is my TG?

11th March 2024
BY Ashee Sharma BY Mansi Sharma

Cover Story

The Rise and Rise of Uday Shankar

04th March 2024
BY Ashee Sharma

Cover Story

5 On 5 For 5G?

26th February 2024
BY Anjana Naskar

Cover Story

PMAR 2024: AdEx Treads on a Tightrope

19th February 2024
BY admin

Cover Story

Shock, Not Ok Please

12th February 2024
BY Anjana Naskar

Cover Story

Riding the SUV Wave

05th February 2024
BY Aryan Khanna

Cover Story

Celebrating Startups

29th January 2024
BY Ashee Sharma

Cover Story

The Coffee Wars

22nd January 2024
BY Paawan Sunam

Cover Story

Reliance-Disney: Merger of Behemoths

15th January 2024
BY Ashee Sharma

Cover Story

Admakers like a Wow

08th January 2024
BY NEETA NAIR BY Aryan Khanna

Cover Story

The Trends Edition

02nd January 2024
BY TEAM IMPACT

Cover Story

Think Local Act Hyperlocal

26th December 2023
BY Aryan Khanna

Cover Story

The Marketing CEO

18th December 2023
BY Anjana Naskar

Cover Story

A Dream Run

11th December 2023
BY NEETA NAIR

Cover Story

Endorsement Rates Hit a Six

04th December 2023
BY Anjana Naskar

Cover Story

Why Brands Don't Sing?

20th November 2023
BY Ashee Sharma

Cover Story

Nature in a Bottle

14th November 2023
BY Ashee Sharma

Cover Story

The Iconic Leaders

06th November 2023
BY admin

Cover Story

Best Laid Plans

30th October 2023
BY Anjana Naskar

Cover Story

JWT'S FINALITY

23rd October 2023
BY NEETA NAIR

Cover Story

More Power = More Scrutiny

16th October 2023
BY Paawan Sunam

Cover Story

Tuning Into Radio Again

09th October 2023
BY Aryan Khanna

Cover Story

A Festive Spin

03rd October 2023
BY Paawan Suman

Cover Story

Dazzling Through The Decade

26th September 2023
BY TEAM IMPACT

Cover Story

India's Race to WPP's Top 3

18th September 2023
BY NAZIYA ALVI RAHMAN

Cover Story

Can Broadcasters Chase the Rs. 80000cr Score?

11th September 2023
BY Ashee Sharma

Cover Story

A Digital Dilemma

04th September 2023
BY Anupama Sajeet

Cover Story

Catch 'em Young

28th August 2023
BY Ashee Sharma

Cover Story

Books that made a Splash

21st August 2023
BY Anupama Sajeet

Cover Story

Sound of Money

14th August 2023
BY Imran Fazal

Cover Story

Over-The-Top-Spending

07th August 2023
BY Ashee Sharma

Cover Story

A Lesson in Good Growth

31st July 2023
BY NAZIYA ALVI RAHMAN

Cover Story

Special Edition: Independent in the Era of Convergence

24th July 2023
BY Ashee Sharma

Cover Story

Creative Liberty or Liability?

17th July 2023
BY Ashee Sharma

Cover Story

Why It Doesn't 'Ad'd Up?

10th July 2023
BY Imran Fazal

Cover Story

Can He Resurrect Dentsu?

03rd July 2023
BY NAZIYA ALVI RAHMAN

Cover Story

Cannes Do Better

26th June 2023
BY NEETA NAIR

Cover Story

Can Creative Agencies Afford Tech Talent

19th June 2023
BY Anjana Naskar

Cover Story

The Future is Here

12th June 2023
BY admin

TOP STORY

PEAKING THROUGH PODCASTS

From casual conversations between two people with mics, Podcasts have now transitioned into a platform for brand collabs, marketing and more. IMPACT dives deep.

BOULT: SOUND MARKETING

‘INDIA WILL SEE MORE JURY PRESIDENTS AT CANNES’

NEWS LETTER

Subscribe for our news letter

E - PAPER

CURRENT
LAST WEEK

Subscribe To Impact Online

BUY IMPACT ONLINE

IMPACT SPECIAL ISSUES

Anupriya Acharya Tops the IMPACT 50 Most Influenti
Advertising Turbocharged
A Toast to creativity
GOAing towards tech-lead creativity
REDISCOVERING ONESELF
50 MOST INFLUENTIAL WOMEN LIST 2022
BACK WITH A BANG!
Your Best Coffee Ever
PR Commune Magazine June-July 2022
13th-ANNIVERSARY-SPECIAL
PR Commune Magazine April 2022

VIDEO GALLERY VIEW MORE

Cyrus Broacha: From Bakra Pranks to Real Talk